So here I am at the show… it’s live over at miptv.com
It’s a rather strange set – dressed as it is to give the results in a mastermind style – very odd.
More here as it happens.
Photo’s as they go up over at - http://www.flickr.com/photos/mattcashmore/
So very strange so far – but by far the best way I’ve seen to present what can be a very boring set of awards – great for those involved (they get cash) but not for those of us in the audience.
It’s descended into even more strangeness here as we reach half time – a really funny way to give away prizes – throw your business card (I forgot mine!) at the stage and get a helicopter ride or a mobile phone… now back to the awards. (Photos on the flickr stream of this happening)
He he…. Ashley has just been pulled up on stage and described as Yoda 
Just noticed that Ingrid – the able assistant on-stage keeps changing her tee-shirt – quite funny and slightly odd – wondering if there’s a reason behind it.
On-stage host is turning into a bit of a letch…. but to be fair… Jason DaPonte is a very attractive man 
Winners (BBC only):
- Mass Participation – Poltergeist 360
- Advanced mobile interaction with TV Content – Coded Vision
- New forms of web-based audio and video aggregation – Microstations
- New IPTV Concepts – Interactive Programme Templates
That’s it from the BBC categories – I’ll sign off now as the new Asus is complaining that its battery is low 
Great event, very well put together and lots of fun.
